He’s certainly one of the most important people driving the real-time bidding ecosystem. And at least he’s probably the most important person in Ad Tech you’ve never met, or maybe never even heard of.
Meet Dr. Boris Mouzykantskii, the founder and CEO and Chief Scientist of IPONWEB.
Boris and IPONWEB drive a large chunk of the real-time bidding world, as captured in his understated quote from this Exchangewire EMEA article.
“We have been doing this for a long time now, and today we are managing more than 40 platform clients globally, the majority of which have unique and significant roles in the industry.”
Someday, I want to meet Boris.